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Blog posts tagged with 'call analytics'

Why Calls matter in paid search?
Why Calls matter in paid search?

Online ads that used to just direct customers to landing pages now need to initiate direct phone calls. Customers running searches on mobile devices have high expectations and less time. They want immediate information, answers and assistance. Can your landing pages kill the bill? Or are they still trapped in generating traffic and redirecting prospects. If not then you need to spend your SEO/SEM budget more wisely.

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